Wednesday, March 26, 2008

Carpet - it's more than you thought

(NC)—Have you been to a carpet store lately? Today's carpet is so much more than you may remember from past years. Nowadays, carpet makes an important fashion statement and functions as a key design element in contemporary décor. Wall-to-wall broadloom offers numerous inherent benefits and remains one of the most popular floor coverings in the marketplace.

Designers recommend the floor should be the starting point of home decorating, calling it the "fifth wall", and are looking at today's carpet to offer the optimum aesthetic appeal backed by inherent natural benefits. "Carpet, more than ever, is a wonderful design medium that provides unlimited decorating options to explore. Innovations in yarn and manufacturing technology offer the very latest in contemporary carpet pattern, texture and colour with the optimum performance characteristics required for today's busy lifestyle" says Leslie Beaumont, Director of Marketing for Beaulieu Canada, Canada's largest carpet manufacturer.

The latest carpet fibre and manufacturing technology has created a multitude of choices in texture, colour and design with enhanced performance characteristics. Depending on your needs, a few key features to look for in a carpet are soil resistance, stain resistance and anti-static. Soil resistant carpet helps repel dust and dirt, and is great for high traffic areas. Stain resistance allows for easy clean up of most common household spills and works well in dining rooms and nurseries. Carpet with a high anti-static rating decreases the electric shocks that may occur when walking across the floor and can be an important feature in family rooms or home offices.

Because of the nature of the textile, carpet itself has many inherent natural benefits. Carpet provides more comfort underfoot than any other floor covering available. It is soft on feet, helps reduce leg and back fatigue and prevents slips. The physical properties of carpet make it an effective insulator against cold, which can reduce the cost of home heating and air conditioning, by increasing the R-value of the carpeted area. And, carpet absorbs and contains noise offering more peace, quiet and privacy from room to room.

One of the more unknown benefits of wall-to-wall carpeting is that it actually helps to improve indoor air quality. A new DAAB (German Allergy and Asthma Society) study proves that indoor fine dust particle levels are reduced by carpet in a room. Carpet is beneficial, as a natural filter, in trapping and immobilizing potential allergy-causing particles settling on the floor surface, preventing them from re-entering the indoor air system, if the carpet is regularly cleaned and properly maintained.

Wall-to-wall carpeting offers much more than you thought. Carpet is a great decorating medium, has inherent natural benefits, and will match your pocketbook as the least expensive floor covering per square foot. You can find out more about carpet benefits and decorating options online at www.yourhomestyle.ca. or at a store near you.

- News Canada

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